Security Tips To Keep Your Retail Store Safe This Holiday Shopping Season

November 18th, 2022



The holiday season is a hectic season. 53% of shoppers this year plan to visit department stores or other brick and mortar retail establishments, and it’s high time for these businesses to gear up for the shopping season to really get underway. While most begin their shopping after Thanksgiving, there are many in Houston, TX and beyond who plan to start at any point after Halloween and continue all throughout the month of December. Whether this hectic time is a successful one or a damaging one is all up to how close retail establishments in Houston, TX pay attention to the security measures they have in place.

The Importance Of Holiday Retail Security

During the holiday season, your Houston, TX customers will likely spend more money and make bigger purchases than any other point throughout the year. This can seem like the perfect opportunity for thieves who might be lurking in your stores, in your parking lots, or on your website looking for a way to take advantage of the hustle and bustle. A few tips to help to keep your retail business safer this holiday season are:

- Make use of security cameras – If you haven’t already, it’s never too late to invest in security cameras for your retail store. Simply put, security cameras act as an effective deterrent against crime, and they capture all the evidence you need should a crime occur. They can be installed both inside and outside of your retail establishment, and they can leave your employees and customers alike feeling a great deal safer. Not only do they protect against your standard burglaries or shoplifters, but employee theft as well. 

- Use signage – Something as simple as a sign can be a highly effective tool against crime at your retail store. Signage that lets employees, customers, and would-be criminals know that they’re being watched, that they will be persecuted, and that you have the law on your side can be enough to cause them to re-think their actions before those actions are taken. 

- Train your teams – Training your employees can allow you to use your most valuable asset to protect your business throughout the holiday season and the entire year. Employees in your store are your front line on the floor of your business, and they’ll be the ones most likely to see shoplifting and other theft crimes occurring at the moment. Making sure they know the shoplifting protocols, what to do if they see shoplifting, and how to spot it can help you to keep your inventory safe.

Make This Year The Most Successful One Yet

Security really makes or breaks a store’s ability to have a successful holiday season. With the right security measures in place, you can make 2019 your most successful holiday season yet. If you’d like to learn more about adopting security strategies in your retail store during this or any time of the year, contact us and speak to our security professionals today.

"Steve I just wanted to thank you and your partner Ray Kindsfather for the fine work you men did installing the security cameras around my home. The quality of the pictures is excellent, the clarity in day or infrared mode is exactly what I was looking for. What good is a camera if you can't identify the person and these cameras will greatly assist the police in identifying a perpetrator. The computer side of the job is easy and fast with very little adjustment time for me in finding what I want to see. Software and hardware get A+++++ no doubt about. The Ring is equally easy to use and the quality of the camera is equally strong. The installation was clean and fast. You maintain a clean site, it’s like you were never here. You answered all my questions with pin point accuracy. Integrity suits you well. Your answers were honest and to the point. Refreshing in today’s world. All and all you and Ray make a strong team at DWS Technology LLC. I have no problem recommending you to friend or family, home or business. God bless you both with your business. I will call you for future installations. "

Cliff Mulvaney

Homeowner

"Ray, in reviewing several different security cameras there were many good products, but none met my criteria of clarity and no long-term contract. Raymond, you showed me one product that caught my attention with the clarity and distance viewing that I could not get with other systems. The zoom after a few feet became distorted with the other systems but with the Alibi NVR package you demoed, we could zoom in and out with clarity which made this product stand out from all the rest. The NVR system is so simple, in fact, anyone can configure the system to suit their needs. You can monitor your home from your smartphone or tablet and having security cameras makes it a great deterrent for criminal activity. DWS Technology delivered as promised! Your installation crew worked clean and treated my home as if it was their own. Great attention to detail! I will recommend DWS Technology to anyone! Great job guys!"

Eli R.

"DWS Technology does great work! I found them to be knowledgeable, professional and cost-effective. DWS designed a company-wide integrated comprehensive solution with site survey drawings outlying every detail of the project for our nine major locations. The surveillance performance we needed was exactly what we received. DWS, you outperformed our expectations and continue to do so with your tech support. Thank you for providing great service and delivering on your promises."

John Schreiber

Building Superintendent, Catholic Charities

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